Meta descriptions
Posted: Sat Jan 18, 2025 5:36 am
The meta description is the descriptive text that accompanies the page title in Google search results.
Use this content as a short summary of what the user will find on the page (not only products, but also categories), motivating the user to click on your website.
Here, the use of the keyword is also recommended, as it appears in bold in the results.
Note: the text must have a maximum of 160 characters .
Images
Another option that can generate austria phone number resource interesting traffic to your page is image searches on Google. And, in order to take advantage of this SEO technique for e-commerce, it is necessary to use tags correctly.
The <alt> tag indicates the alternative text that appears if the image is not displayed, and the <src> tag refers to the original file name (filename.jpg).
With a clear and informative description, Google can understand the visual elements that make up that file.
URLs
Many systems use a set of codes to create URLs, this is the standard. However, the URL is an important ranking factor for Google, as it communicates the main subject of a page.
Therefore, prefer a simple and understandable URL structure that clearly describes the page content.
Product Description
Now all that’s left is to add the keyword to the page content!
Using “Adidas running shoes” naturally throughout the product description increases the chances of it appearing in searches for that term.
Create natural and interesting text for your products and categories to engage the user and show Google what you are talking about.
Internal linking
An important page transfers its authority to less visited pages within the site, and Google understands that it is also relevant, did you know?
This is what happens, for example, when a link to a product is inserted on the home page, in the “best sellers” section, for example.
The internal page becomes more relevant to Google. The more quality links it receives, the more important it will be and the better it will appear in the results.
Use this content as a short summary of what the user will find on the page (not only products, but also categories), motivating the user to click on your website.
Here, the use of the keyword is also recommended, as it appears in bold in the results.
Note: the text must have a maximum of 160 characters .
Images
Another option that can generate austria phone number resource interesting traffic to your page is image searches on Google. And, in order to take advantage of this SEO technique for e-commerce, it is necessary to use tags correctly.
The <alt> tag indicates the alternative text that appears if the image is not displayed, and the <src> tag refers to the original file name (filename.jpg).
With a clear and informative description, Google can understand the visual elements that make up that file.
URLs
Many systems use a set of codes to create URLs, this is the standard. However, the URL is an important ranking factor for Google, as it communicates the main subject of a page.
Therefore, prefer a simple and understandable URL structure that clearly describes the page content.
Product Description
Now all that’s left is to add the keyword to the page content!
Using “Adidas running shoes” naturally throughout the product description increases the chances of it appearing in searches for that term.
Create natural and interesting text for your products and categories to engage the user and show Google what you are talking about.
Internal linking
An important page transfers its authority to less visited pages within the site, and Google understands that it is also relevant, did you know?
This is what happens, for example, when a link to a product is inserted on the home page, in the “best sellers” section, for example.
The internal page becomes more relevant to Google. The more quality links it receives, the more important it will be and the better it will appear in the results.