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Solutions against domain piracy

Posted: Tue Jan 07, 2025 6:51 am
by tanjimajuha20
"This always works when the check can determine that the person requesting the certificate is really the rightful owner of this domain. However, these mechanisms are not implemented globally."

If a company is malta phone data affected, it is necessary to research directories where the domain is registered. The next important step is to block it. Such a blocking can be requested for .de TLDs from DENIC (abbreviation for: German Network Information Center). DENIC operates and manages the .de extension and is the most important contact in such cases. The latest information on which registry is responsible for which domain can always be found at the fo

This was also the case in the case of Dresdner Bank. The bank could not have the domains blocked by registering them itself because this could have infringed Hypo-Vereinsbank's trademark rights. The only permanent solution was to block them with the help of DENIC. This also convinced the Frankfurt judges.

A hurdle arises in such cases if the operator(s) of the “wrong” domain are based abroad. This also limits DENIC’s options for action.

Chapter #03 - Using the domain as a smart marketing tool
"Take a position? But only in the URL, please!"

Domain and marketing strategy are currently two different things that run parallel to each other. The domains are not within the jurisdiction of the communications experts and therefore do not receive any brand-relevant attention - a fatal mistake and wasted potential.

Marketing experts underestimate the domain strategy
Why is that? True to the motto "new wine in old bottles", marketers in companies and freelancers are increasingly relying on classic paid strategies, sophisticated SEO measures and design-technical finesse. The domain strategy, which is so important, is still often underestimated by marketing experts, and in the worst case, not even considered at all. But be careful: online marketing begins with planning. What has survived in the analog world under "word of mouth" must be used on the web. Otherwise, extensive campaigns will die in web nirvana without ever seeing a customer.

A successful online marketing campaign does not start with a landing page, but with a meaningful domain. The marketer of the future exploits this unprecedented online potential and focuses on holistic growth. A positive side effect: the customer's trust in the brand is thus further strengthened.