Guide to using Site Audit, the SEO tool by SEMrush

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20) N internal images are broken = N internal images are “broken”
As with images linked from external sites, even more so with images linked internally from your own web resources, you need to pay attention to the references, so as not to stumble upon images that are missing or poorly connected and therefore not displayed.

It seems like a huge number of possible errors, but if a site is well planned and well programmed even before its creation, then the tree structure, contents, title and description, internal and external links and robots and sitemap will already be well structured and ready to be published.

The situation is slightly more complex when we did not design the site in question : in this case, the SEO optimization work is often greater than the work of creating it from scratch!

Phase 3: We correct the errors and critical issues identified
Poor optimization results in low hong kong phone number rankings and little traffic.

In the case of the site given as an example, the critical issues and errors that are highlighted have a negative impact on both navigation, and therefore on traffic, and on ranking, and therefore on the positioning of the web pages .


Site Overview with Site Audit

SEO Optimization with Site Audit" an overview
As you can see in the first and second graphs respectively, both keyword positioning and traffic have suffered a significant drop due largely to poor onsite SEO optimization (and the lack of offsite SEO optimization actions).