Creating a Style Guide for Your Blog Content:
Posted: Sat Dec 28, 2024 5:19 am
Creating a Style Guide for Your Blog Content: Free Blog Style Guide Template
Blog-Style-Guide-Template-Screenshot
A style guide is a document that helps writers to create consistently high-quality content. If you have guest bloggers writing blog content for you—or if you work with freelance writers, then it’s a really good idea to put together a simple style guide to keep everyone on the same page. Start with my free template below.
Even if you’re the only writer, it’s still useful to have a style guide.
It can help you stay consistent on the small details (like whether you prefer to write numbers as “three” or “3”) and can also prompt you to remember the slightly bigger details – like the way you like to end each post with a call to action, or the way you always include at least one personal anecdote in every post.
This provides a better user experience for your reader and can even help with buy afghanistan number list on-page search engine optimization, if you include details in your style guide about working keywords and internal links into your posts.
Want My Free Blog Style Guide Template?
Grab my free template (in Google Doc format) and define your unique blogging style today.
Enter your first name*
First name
First
Enter your email address*
Email address
Basics to Cover in Your Blog Style Guide
It’s up to you how you put together your style guide, but some basics you might want to include are:
Which heading format do you use on your blog? (Title case, sentence case, something else?)
Roughly how long are your posts, generally?
How do you use subheadings – and how frequently? Do you use title case or sentence case for your subheadings’ capitalization? Do you aim to include keywords in subheadings? (This can help with both your on-page SEO and your overall blog SEO strategy.)
What language are your posts written in? (If the language has variants, specify which: e.g. US English vs UK English.)
Specific words that you like to spell or format in a particular way, e.g. “step by step” vs “step-by-step”.
Whether you use jokes and humor or not (or perhaps you only use these in certain types of post).
How do you present and attribute quotes within your content?
Terms to avoid due to potentially racist or sexist connotations (e.g. using “blocklist” instead of “blacklist” or “person hours” instead of “man hours”).
Blog-Style-Guide-Template-Screenshot
A style guide is a document that helps writers to create consistently high-quality content. If you have guest bloggers writing blog content for you—or if you work with freelance writers, then it’s a really good idea to put together a simple style guide to keep everyone on the same page. Start with my free template below.
Even if you’re the only writer, it’s still useful to have a style guide.
It can help you stay consistent on the small details (like whether you prefer to write numbers as “three” or “3”) and can also prompt you to remember the slightly bigger details – like the way you like to end each post with a call to action, or the way you always include at least one personal anecdote in every post.
This provides a better user experience for your reader and can even help with buy afghanistan number list on-page search engine optimization, if you include details in your style guide about working keywords and internal links into your posts.
Want My Free Blog Style Guide Template?
Grab my free template (in Google Doc format) and define your unique blogging style today.
Enter your first name*
First name
First
Enter your email address*
Email address
Basics to Cover in Your Blog Style Guide
It’s up to you how you put together your style guide, but some basics you might want to include are:
Which heading format do you use on your blog? (Title case, sentence case, something else?)
Roughly how long are your posts, generally?
How do you use subheadings – and how frequently? Do you use title case or sentence case for your subheadings’ capitalization? Do you aim to include keywords in subheadings? (This can help with both your on-page SEO and your overall blog SEO strategy.)
What language are your posts written in? (If the language has variants, specify which: e.g. US English vs UK English.)
Specific words that you like to spell or format in a particular way, e.g. “step by step” vs “step-by-step”.
Whether you use jokes and humor or not (or perhaps you only use these in certain types of post).
How do you present and attribute quotes within your content?
Terms to avoid due to potentially racist or sexist connotations (e.g. using “blocklist” instead of “blacklist” or “person hours” instead of “man hours”).