Is there something that most senders don't use as much?
Posted: Sat Apr 19, 2025 7:00 am
We live in the age of data and information. So it's a shame if you don't use all the data properly. The trend that I consider to be decisive in the coming years will definitely be connecting email tools with other business systems or e-shop solutions.
Thanks to this, you can do e-mailing in a really sophisticated way and prepare campaigns that are relevant, personalized and, above all, beneficial for the customer. Imagine a situation where you know the customer's purchasing process. You know their favorite brand or how often they shop. Wouldn't it be more beneficial for them if you showed them the goods they really need, rather than the goods that you just need to get rid of and the customer is not interested at all?
"It's the use of transactional emails from a content perspective. Many canada email list companies consider transactional emails to be something that just needs to be done. However, this type of communication has enormous potential . The main advantage of transactional emails is that the customer is basically waiting for this email, they need it. So why not incorporate added value into it in the form of a click on a blog or other content that the company is promoting?
Is Mail Komplet preparing anything new for 2020?
"I think that 2020 will definitely be very interesting for email marketing. I notice that people are increasingly inclined towards this online channel and are starting to use it to their full potential. We at WebKomplet are happy about this and are constantly trying to develop and innovate our Mail Komplet application. This year we plan to expand the possibilities of connecting to other systems and we like the idea of using AI in emailing itself . You definitely have something to look forward to. We will look forward to seeing you."
Thanks to this, you can do e-mailing in a really sophisticated way and prepare campaigns that are relevant, personalized and, above all, beneficial for the customer. Imagine a situation where you know the customer's purchasing process. You know their favorite brand or how often they shop. Wouldn't it be more beneficial for them if you showed them the goods they really need, rather than the goods that you just need to get rid of and the customer is not interested at all?
"It's the use of transactional emails from a content perspective. Many canada email list companies consider transactional emails to be something that just needs to be done. However, this type of communication has enormous potential . The main advantage of transactional emails is that the customer is basically waiting for this email, they need it. So why not incorporate added value into it in the form of a click on a blog or other content that the company is promoting?
Is Mail Komplet preparing anything new for 2020?
"I think that 2020 will definitely be very interesting for email marketing. I notice that people are increasingly inclined towards this online channel and are starting to use it to their full potential. We at WebKomplet are happy about this and are constantly trying to develop and innovate our Mail Komplet application. This year we plan to expand the possibilities of connecting to other systems and we like the idea of using AI in emailing itself . You definitely have something to look forward to. We will look forward to seeing you."