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The benefits of offering a free Wi-Fi network with Smart Connect

Posted: Mon Dec 23, 2024 10:27 am
by nurnobi25
Offering innovative solutions to your customers can be the strategic differentiator for their loyalty. In an increasingly competitive market, it is increasingly important to think about consumer convenience.

But the issue of providing free Wi-Fi to customers still raises doubts among many business owners. Some of them may consider this initiative as an unnecessary expense. However, offering free Wi-Fi represents a valuable opportunity for businesses, especially when using advanced tools such as Smart Connect.

The opposite of an unnecessary expense, free Wi-Fi for customers should be seen as a benefit to your business, regardless of your industry or niche. It allows customers to better connect with your brand and can even directly influence their behavior.

With the help of tools like Smart Connect , you can obtain valuable data that can help your company with marketing strategies, service customization , and much more. Below, we have prepared some content with the main advantages of offering a free Wi-Fi network with Smart Connect. Enjoy reading!

Content

What is Smart Connect?
What does your company gain from implementing Smart Connect?
Increased customer loyalty rate
Optimization of marketing actions
Increased interaction between company and customer
Smart Connect – A tailor-made solution for your company
What is Smart Connect?
Smart Connect is an intelligent tool designed for companies that want to offer an incredible connectivity experience to their customers. At the same time, the solution enables organizations to obtain important insights from their target audience to invest in digital marketing campaigns, service customization, among others.

In other words, with the Smart Connect solution , the free Wi-Fi offered to customers becomes an important tool that can generate even more profits for your company. This solution is the result of a partnership between three large IT and Telecom companies: Algar Telecom, Intelbras and WiFeed.

Algar Telecom is already responsible for providing all the power and stability of its fiber optic internet infrastructure. Intelbras takes care of the supply, installation and quality Access Point, which supports up to 500 simultaneous users, with high-performance connection and excellent range.

Finally, WiFeed offers a data intelligence and media delivery platform over Wi-Fi. This way, your company can offer a better experience to customers and obtain fundamental metrics and insights for decision-making that will transform your business.

What does your company gain from implementing Smart Connect?
By offering free Wi-Fi in your commercial establishment, your cpa email marketing list business will already experience an increase in some factors, such as:

time spent by customers/visitors on site;
amount spent by customers in the establishment;
increase in positive reviews about the place.
With Smart Connect, the benefits become even greater. Check out the main ones below!

Increased customer loyalty rate
In addition to providing a positive experience in the way people interact with your brand, providing free Wi-Fi to customers can also increase the chances of converting new customers into loyal enthusiasts of your company.

Through the Smart Connect solution, you can obtain a wide range of data about your customers, allowing you to discover their individual tastes and preferences. By having access to this information, you can offer personalized offers , aligned with each customer’s preferences.

Consequently, customers begin to feel more valued, realizing that the company is attentively meeting their needs. All of this, together with an easy, stable and quality connection, adds up to points that lead to loyalty .

Optimization of marketing actions
The Smart Connect platform enables the collection of registration data and information about your customers' behavior. This way, your company acquires the ability to create targeted campaigns based on these insights , personalizing them according to each user's profile.

This improves the effectiveness of marketing actions, as it allows planning based on the most appropriate language and format to meet the individual preferences of each type of customer.

Afterwards, you can easily monitor the performance of your marketing strategies using graphs and reports provided directly by the tool.

Increased interaction between company and customer
The more a customer interacts with your brand, the better you can get to know them better and, consequently, offer better products and services. In fact, obtaining feedback from your audience is the most effective way to assess their level of satisfaction, as well as providing valuable guidance for improving and expanding your portfolio.