What is Facebook Ads?
Posted: Sat Feb 22, 2025 8:26 am
To better explain what Facebook Ads is and how it works, it's a good idea to start with some basic definitions.
Facebook Ads is the native platform used to publish paid advertisements within the social network and related channels, Instagram and Messenger .
Ads can take different forms depending on south africa cell phone number list your marketing strategy and the target audience you are targeting . You can publish simple text, visual content (images, videos) or a mix of both.
What is Facebook advertising for?
The main function of Ads is to promote a service, product, page or event to a well-defined audience .
This allows you to increase brand awareness, generate leads, increase your e-commerce sales or attract more customers to your business.
Depending on the objective, different strategies can be implemented.
But first of all, you need to know who your audience is, where they are in the sales funnel, and what action you want them to take.
Facebook Ads is the native platform used to publish paid advertisements within the social network and related channels, Instagram and Messenger .
Ads can take different forms depending on south africa cell phone number list your marketing strategy and the target audience you are targeting . You can publish simple text, visual content (images, videos) or a mix of both.
What is Facebook advertising for?
The main function of Ads is to promote a service, product, page or event to a well-defined audience .
This allows you to increase brand awareness, generate leads, increase your e-commerce sales or attract more customers to your business.
Depending on the objective, different strategies can be implemented.
But first of all, you need to know who your audience is, where they are in the sales funnel, and what action you want them to take.