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This must be done during the audit

Posted: Sat Feb 22, 2025 3:53 am
by jarinislamfatema
Google Ads Conversion Volume Report Conversion cost Once you know you've reached your optimal price, you can move on to increasing your overall conversion volume. Focus on CTR and CPC , but don't forget about ROI . The Smart Structure of Google Ads Moving on to the second stage of the audit, it is necessary to honestly assess the following: number of RK on the account; how many are active; what the created campaigns rely on.

Basically, campaigns are divided according to kuwait cell phone number list the following features: GEO; resource categories; keyword conversion rate ; key frequency; devices used; a certain schedule. To optimize your advertising campaign, it is very important to have a structured account. Because an incorrect structure can negatively affect the effectiveness of your advertising budget. Focus on this during your audit. When analyzing your account structure, be sure to include a column with the percentage of impressions received. This gives you an idea of ​​what share of impressions each campaign is providing.

This indicator needs to be analyzed at the very beginning, since it can and should be influenced. Optimizing the advertising campaign At the third stage of the audit, the following issues can be resolved: How many keys are used in a group? In fact, the optimal number is from 5 to 10, but not more than 20. This indicator directly affects the relevance of ads. How many ads are in the group? Don't limit yourself to one ad, as you won't get the results you want.