What are the phases of an online sale?
Posted: Mon Dec 23, 2024 5:48 am
The goal of having a website is to have greater exposure, both nationally and internationally. In an increasingly competitive market, it is mandatory to have the best and largest presence in digital spaces.
Without a doubt, every business, regardless of its nature, aims to be profitable. Therefore, the challenge is to increase turnover at any cost to be sustainable over time. An online sale can be divided into general contractors email list three main phases:
Generate traffic and visibility: if we do not have reliable navigation figures, we cannot measure the success of our actions. For this reason, the first objective that must be set is to establish a solid strategy to increase visits to the website. This is done through SEO , SEM, social networks, the generation of content for the blog, etc.
Generate engagement: It is important to generate loyalty, commitment and desire that visitors feel for a particular brand. This will directly contribute to reaching further and spreading information and achieving impact on the largest number of potential customers.
Conversion: Every digital marketing strategy must have a clear objective. At this stage, it is essential to thoroughly measure and improve the conversion rate. This can be sales, subscriptions, downloads, database building, etc.
Once you know the phases of an online sale, you must take advantage of each of the digital platforms and use them in a coordinated manner to improve navigation, branding, interactions on social networks and, above all, the conversion rate.
By having a website, active social media profiles, a corporate blog with original, interesting content and constant updates, and even a YouTube channel, you will improve traffic, positioning and the number of people who will progressively create a virtual community around the brand.
You have to understand that the Internet has become the natural space where people look for suppliers to satisfy their demand for products and/or services. Therefore, it is important to have a professional digital marketing, SEO and SEM strategy.
Without a doubt, every business, regardless of its nature, aims to be profitable. Therefore, the challenge is to increase turnover at any cost to be sustainable over time. An online sale can be divided into general contractors email list three main phases:
Generate traffic and visibility: if we do not have reliable navigation figures, we cannot measure the success of our actions. For this reason, the first objective that must be set is to establish a solid strategy to increase visits to the website. This is done through SEO , SEM, social networks, the generation of content for the blog, etc.
Generate engagement: It is important to generate loyalty, commitment and desire that visitors feel for a particular brand. This will directly contribute to reaching further and spreading information and achieving impact on the largest number of potential customers.
Conversion: Every digital marketing strategy must have a clear objective. At this stage, it is essential to thoroughly measure and improve the conversion rate. This can be sales, subscriptions, downloads, database building, etc.
Once you know the phases of an online sale, you must take advantage of each of the digital platforms and use them in a coordinated manner to improve navigation, branding, interactions on social networks and, above all, the conversion rate.
By having a website, active social media profiles, a corporate blog with original, interesting content and constant updates, and even a YouTube channel, you will improve traffic, positioning and the number of people who will progressively create a virtual community around the brand.
You have to understand that the Internet has become the natural space where people look for suppliers to satisfy their demand for products and/or services. Therefore, it is important to have a professional digital marketing, SEO and SEM strategy.