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The introduction of purchasable products in countless videos could make

Posted: Sun Feb 16, 2025 4:44 am
by ritu2000
YouTube is driving the social commerce revolution and offering retailers and content creators groundbreaking shopping tools. One standout feature now available in Shorts and videos is product tagging. This innovation allows products to be tagged directly in the videos to enable a seamless shopping experience. The combination of video content and shopping functionality promises an impressive transformation of e-commerce on the platform.


GOOGLE'S AMBITIOUS PLANS
Back in 2020, Google made ambitious plans to transform YouTube morocco phone number list into the ultimate shopping platform. the video platform a major player in social commerce and e-commerce. In 2022, extensive plans for live shopping were also unveiled. But the product tags for YouTube videos are particularly attractive for video creators and shop operators. After testing this feature for shorts last year, YouTube recently introduced new tagging features for shorts and videos. Creators can tag products from their catalog directly in the video and then effortlessly analyze the shopping performance.

The new options were recently presented by Neal Mohan, CEO of YouTube, on Twitter:

SHOPPING MADE EASY
The new tagging feature for Shorts and videos gives merchants and creators an effortless way to promote their items. Once products are tagged in the video, viewers are presented with a convenient one-click shopping experience. This exciting innovation was revealed on the platform's official help page, where detailed information is available. In YouTube Studio, creators have full control over their tagging actions and can even create personalized product previews to further increase appeal. An informative explainer video also shows them step by step how to link their store to YouTube and tag the products directly on the platform.