Examples of using HADI cycles
Posted: Wed Feb 12, 2025 9:37 am
If, based on the results of the analysis, you understand that the new method is effective, if the hypothesis works, then you can begin to implement it fully on a company-wide scale.
When the result is unsatisfactory, further decisions are usually made based on the analysis about whether to terminate the test or to evaluate the situation and make adjustments to the hypothesis itself to consider it from a different angle.
The entire sequence of HADI cycle actions can be presented in a table format:
Now let's give examples of the implementation of the standard HADI cycle. How to test a hypothesis or several hypotheses at once.
Example 1 - Advertisement for a computer and technology technician
Hypothesis: if the advertisement states that the first visit and diagnostics of a el-salvador phone number list faulty device is free, then the number of calls or clicks on the technician’s blog or social network will increase by 5%.
Action : adding information to the advertisement about free visits and diagnostics of computers, televisions and other household appliances.
Data: Conversion increased from 6% to 12%.
Conclusions: the hypothesis is correct. Now it is possible and necessary to add information about free diagnostics to each ad.
Example 2 - Landing Page Button Color
Hypothesis: If you change the color of the “Buy product” button on the landing page from red to green, the sales volume will increase by 10%.
Action : change the color of the button itself for one of the pages.
When the result is unsatisfactory, further decisions are usually made based on the analysis about whether to terminate the test or to evaluate the situation and make adjustments to the hypothesis itself to consider it from a different angle.
The entire sequence of HADI cycle actions can be presented in a table format:
Now let's give examples of the implementation of the standard HADI cycle. How to test a hypothesis or several hypotheses at once.
Example 1 - Advertisement for a computer and technology technician
Hypothesis: if the advertisement states that the first visit and diagnostics of a el-salvador phone number list faulty device is free, then the number of calls or clicks on the technician’s blog or social network will increase by 5%.
Action : adding information to the advertisement about free visits and diagnostics of computers, televisions and other household appliances.
Data: Conversion increased from 6% to 12%.
Conclusions: the hypothesis is correct. Now it is possible and necessary to add information about free diagnostics to each ad.
Example 2 - Landing Page Button Color
Hypothesis: If you change the color of the “Buy product” button on the landing page from red to green, the sales volume will increase by 10%.
Action : change the color of the button itself for one of the pages.