Google says that 1 billion images are searched every day. If these images contain keywords used for image search, businesses will have the opportunity to receive additional valuable traffic.
One study found that adding captions to images increased time spent on the page by 20%. So, you should use as many captions as possible. However, don’t overstuff them with information.
Accordingly, there are 3 points to note in the 2021 content marketing trend. These are reader psychology, keyword density, and keyword length.
First of all, content creators should latvia cell phone number list not write sentences or create texts that are too long. Short, concise and tight are the 3 things you should do. Readers often have the mentality of skimming through content quite quickly and skipping long, difficult-to-read passages.
Regarding keyword density, you should not use keywords too densely. Let them and related keyword lists appear naturally, throughout the article.
The researchers also added that longer posts show up higher in the results. For product pages, the minimum is 500 words. For blogs, the minimum is 1,200 words.
It is worth noting that there are two essential elements that should be present in every website content in 2021. They are: Bullet points and Bold/Italics. Accordingly, both elements play an important role in sending "signals" to search engines.