What happens now? Once connected
Posted: Sun Dec 22, 2024 10:19 am
Salesforce now becomes the place to create campaigns. Salesforce will overwrite information on the campaign level for these fields:
Name
Archive Date
Cost
Created By
Updated By
Updated At
Once the values are URL=https://dbtodata.com/cambodia-number-data]phone line in cambodia[/URL] overwritten, they cannot be reversed.
This feature also enables customisable campaign influence which ties in with B2B Marketing Analytics where you can see multi-attribution modelling reports. This granular reporting is amazing for working out how much impact a marketing activity had on a particular conversion and shows the full journey of a prospect from first touchpoint all the way through to won deal!
Helpful Resources:
Enable Connected Campaigns
Considerations for Connecting Pardot and Salesforce Campaigns
Use Engagement History
Connected Campaigns FAQ
Customisable Campaign Influence
Have questions? Leave a comment below or for one-on-one support, feel free to get in touch!Founder & CEO of MarCloud, Tom has been on both sides of the fence, client-side and agency, working with Salesforce platforms for the best part of a decade.
He's a Salesforce Marketing Champion and certified consultant who loves to co-host webinars and pen original guides and articles.
A regular contributor to online business and marketing publications, he's passionate about marketing automation and, along with the team, is rapidly making MarCloud the go-to place for Marketing Cloud and Salesforce expertise. He unapologetically uses the terms Pardot, Account Engagement and MCAE interchangeably.
Name
Archive Date
Cost
Created By
Updated By
Updated At
Once the values are URL=https://dbtodata.com/cambodia-number-data]phone line in cambodia[/URL] overwritten, they cannot be reversed.
This feature also enables customisable campaign influence which ties in with B2B Marketing Analytics where you can see multi-attribution modelling reports. This granular reporting is amazing for working out how much impact a marketing activity had on a particular conversion and shows the full journey of a prospect from first touchpoint all the way through to won deal!
Helpful Resources:
Enable Connected Campaigns
Considerations for Connecting Pardot and Salesforce Campaigns
Use Engagement History
Connected Campaigns FAQ
Customisable Campaign Influence
Have questions? Leave a comment below or for one-on-one support, feel free to get in touch!Founder & CEO of MarCloud, Tom has been on both sides of the fence, client-side and agency, working with Salesforce platforms for the best part of a decade.
He's a Salesforce Marketing Champion and certified consultant who loves to co-host webinars and pen original guides and articles.
A regular contributor to online business and marketing publications, he's passionate about marketing automation and, along with the team, is rapidly making MarCloud the go-to place for Marketing Cloud and Salesforce expertise. He unapologetically uses the terms Pardot, Account Engagement and MCAE interchangeably.