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When creating email campaigns

Posted: Sun Feb 02, 2025 8:54 am
by Rajubv451
determine how frequently you want to send them. You don't want to send too many at once and risk overwhelming your subscribers, but you also don't want to send just a few and risk being forgotten. You can check your analytics to see how subscribers respond to your email based on their frequency. Use this information to tweak your publishing schedule as needed.

You can do all of the above using a marketing automation tool of your choice. It also has pre-made templates that you can choose from when creating your emails. Decide on the template and edit it to your brand using its built-in editor. From here, you are ready to write your content.

Finally, include a clear call to action in your emails. You can ask your subscribers to share your content on social media or visit a page on your website to learn more about what you discussed in your email.

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However, since this is a paid channel, you need to do your due diligence before you go live. Decide what type of ad you want to promote your brand on. Pay-per-click (PPC) ads appear at the top of search engines, while social media ads appear in your target audience's feeds. To help you find the right one for you, know which of your audiences tend to search the internet the most.