Put your site's technical specifications in order
Posted: Sun Feb 02, 2025 3:16 am
This should be done by absolutely all sites, not just young ones. The fact is that search engines evaluate the quality of the technical component of each web site. According to the logic of robots, errors in the code indicate that the project is simply not monitored. And therefore, it cannot be of good quality.
How to promote a resource if the site is less than a year old
Source: shutterstock.com
Be sure to perform a technical buy bitcoin email list audit. To eliminate shortcomings, it is better to involve competent specialists who take a responsible approach to solving problems. Then there will definitely be fewer errors. After that, regularly check the following parameters:
"breadcrumbs" and proper interlinking;
no duplicate meta tags and pages;
absence of viruses;
page loading speed;
validity of page code (absence of errors);
number of internal links on the page;
size of page code (so that there is no excess);
number of external outgoing links on the page;
no broken links or empty pages;
absence of circular references.
Such errors often occur when adding new pages and elements, regardless of the age of the site. You don't need to check them every day, just review them periodically.
How to achieve multiple growth in traffic and sales from your website?
Alexey Boyarkin
Dmitry Svistunov
Head of SEO and Development
Read more posts on my personal blog:
I have always been concerned about the issue of moving to a fundamentally new level. So that the indicators would grow not by 2 or 3 times, but by several orders of magnitude. From a thousand visits to ten thousand or from ten thousand to a hundred thousand, if we are talking about a website, for example.
And I know that such leaps are always the result of painstaking work in five areas:
Technical condition of the site.
SEO.
Collection of site semantics.
Creating useful content.
Working on conversion.
And at the same time, every manager needs an increase in sales and the number of applications from the site at the moment.
To get this growth, download our step-by-step template for increasing sales from the site:
Download template
Already downloaded
153442
Set up behavioral factors
These factors have a positive effect on the promotion of any site. The fact is that it is quite difficult to fake them. This means that they honestly characterize the resource.
Please note that search engines can easily distinguish a real person from various web hoops trying to pose as a user. Therefore, we strongly advise against trying to manipulate behavioral factors. Otherwise, before you know it, you will find yourself under fines.
Instead, grow your PF naturally from the first weeks of work. Follow the advice of search engine representatives: "Make websites for people, not for robots."
Only a few behavioral factors are truly important. To improve them, you need to influence:
left likes and comments;
visits and bounces (when a visitor opens a page and returns to search after a few seconds);
clicks on links in content;
page view depth;
number of pages viewed during one session;
time spent on the site.
How to promote a resource if the site is less than a year old
Source: shutterstock.com
It should be noted that there is no limit to improving these key indicators. Now let's look at ways to increase the PF in the case where the site is less than 1 year old:
Make forms for filling in personal data convenient - the effect is felt in both behavioral and commercial factors.
Create a mobile version of the site - provide users with the opportunity to visit the resource from any device. This improves the PF and adds traffic.
Reply to comments left (very important!) - When visitors start communicating on your site, be sure to engage them in conversation. The longer the correspondence lasts, the more times the person will return to the page.
Set up the correct operation of the resource in different browsers - remember that not all people use Chrome.
Speed up page loading: Slow loading increases the desire to close the page and never return to it again.
Improve usability and design - the main thing is to keep to the limit. The offer to immediately leave your contacts or contact the manager is as scary for visitors as too bright a design. Competent design and comfortable usability reduces the number of refusals and increases the number of user returns.
Inserting links to useful or similar articles into the content that may interest the reader increases the number of page views.
Publishing videos - in addition to the search engine benefits, you will also get an increase in the time spent on the site. The result is worth all the costs.
How to promote a resource if the site is less than a year old
Source: shutterstock.com
Be sure to perform a technical buy bitcoin email list audit. To eliminate shortcomings, it is better to involve competent specialists who take a responsible approach to solving problems. Then there will definitely be fewer errors. After that, regularly check the following parameters:
"breadcrumbs" and proper interlinking;
no duplicate meta tags and pages;
absence of viruses;
page loading speed;
validity of page code (absence of errors);
number of internal links on the page;
size of page code (so that there is no excess);
number of external outgoing links on the page;
no broken links or empty pages;
absence of circular references.
Such errors often occur when adding new pages and elements, regardless of the age of the site. You don't need to check them every day, just review them periodically.
How to achieve multiple growth in traffic and sales from your website?
Alexey Boyarkin
Dmitry Svistunov
Head of SEO and Development
Read more posts on my personal blog:
I have always been concerned about the issue of moving to a fundamentally new level. So that the indicators would grow not by 2 or 3 times, but by several orders of magnitude. From a thousand visits to ten thousand or from ten thousand to a hundred thousand, if we are talking about a website, for example.
And I know that such leaps are always the result of painstaking work in five areas:
Technical condition of the site.
SEO.
Collection of site semantics.
Creating useful content.
Working on conversion.
And at the same time, every manager needs an increase in sales and the number of applications from the site at the moment.
To get this growth, download our step-by-step template for increasing sales from the site:
Download template
Already downloaded
153442
Set up behavioral factors
These factors have a positive effect on the promotion of any site. The fact is that it is quite difficult to fake them. This means that they honestly characterize the resource.
Please note that search engines can easily distinguish a real person from various web hoops trying to pose as a user. Therefore, we strongly advise against trying to manipulate behavioral factors. Otherwise, before you know it, you will find yourself under fines.
Instead, grow your PF naturally from the first weeks of work. Follow the advice of search engine representatives: "Make websites for people, not for robots."
Only a few behavioral factors are truly important. To improve them, you need to influence:
left likes and comments;
visits and bounces (when a visitor opens a page and returns to search after a few seconds);
clicks on links in content;
page view depth;
number of pages viewed during one session;
time spent on the site.
How to promote a resource if the site is less than a year old
Source: shutterstock.com
It should be noted that there is no limit to improving these key indicators. Now let's look at ways to increase the PF in the case where the site is less than 1 year old:
Make forms for filling in personal data convenient - the effect is felt in both behavioral and commercial factors.
Create a mobile version of the site - provide users with the opportunity to visit the resource from any device. This improves the PF and adds traffic.
Reply to comments left (very important!) - When visitors start communicating on your site, be sure to engage them in conversation. The longer the correspondence lasts, the more times the person will return to the page.
Set up the correct operation of the resource in different browsers - remember that not all people use Chrome.
Speed up page loading: Slow loading increases the desire to close the page and never return to it again.
Improve usability and design - the main thing is to keep to the limit. The offer to immediately leave your contacts or contact the manager is as scary for visitors as too bright a design. Competent design and comfortable usability reduces the number of refusals and increases the number of user returns.
Inserting links to useful or similar articles into the content that may interest the reader increases the number of page views.
Publishing videos - in addition to the search engine benefits, you will also get an increase in the time spent on the site. The result is worth all the costs.