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Before filling out the card, you need to:

Posted: Sat Feb 01, 2025 10:02 am
by rifat28dddd
direct purchase. If you sell products from a large manufacturer or brand and VB analysts decide that your products are needed by the marketplace, the online store's commercial department will offer to purchase the products under a supply agreement;
FBW delivery model. This is fulfillment from Wildberries. Under this model, you will ship products to the online store warehouse, and the marketplace will store, collect and deliver your orders;
FBS delivery model. This is fulfillment from the supplier. In this case, the goods will wait for sale in your warehouse. When the order is received, you will have to pack them and send them to the Wildberries distribution center. The marketplace will deliver the goods from the distribution center to the customer. FBS also provides a scheme when the supplier delivers the products to the buyer on their own;
mixed format. In this case, the goods that the seller believes will definitely sell will be stored in the marketplace warehouse. The seller can ship the rest using the FBS model.
How to start selling on Wildberries: step-by-step instructions - image 9

With the FBS model, goods will be stored in your warehouse.

There is no scheme that suits all sellers. To choose a delivery model, the seller needs to assess the costs that arise with each option and choose the most profitable one for themselves.

How to create a product card
To sell effectively on Wildberries, you need to create a product card correctly from the very beginning. Further edits may result in the cards not working properly or the marketplace search engine indexing them for a long time.


analyze competitors - identify their advantages and lebanon telegram data disadvantages in filling out cards;
define the semantic core - SEO rules work in online stores (you can use the built-in marketplace tool “What to sell on WIldberries” or Yandex.Wordstat);
Prepare photographs and videos so that potential buyers can visually evaluate the product.
How to start selling on Wildberries: step-by-step instructions - image 10

An example of a quality product card

How to make a card the leader in search results
Wildberries has a search algorithm that calculates the locations of product cards. And the main principle is the demand for products.

It is important for the search algorithm that:

the product was constantly ordered by users;