Netflix: Wrap-up
There’s no doubt that streaming is popular, but it’s also a very db center uk competitive space. While Netflix currently has the edge, the brand knows it needs to keep innovating to keep that coveted position.
Let’s recap the key reasons Netflix is such a successful brand. It:
Uses data to understand customers and inform content creation
Taps into trends
and social media conversations
Is not afraid to use humor in its messaging
When a show becomes a hit, the brand capitalizes on it
Encourages customer engagement
Listens to feedback and works on solutions