However, this is a big mistake
Posted: Thu Jan 30, 2025 5:32 am
So remember that content marketing, as most marketers understand it, is far too much content and far too little marketing.
Content Marketing Mistake #5: BELIEVING THAT SOMEONE HAS ALREADY WRITTEN ABOUT IT, SO I CAN'T
Most often, it looks like this: we do research on topics and find an issue we want to discuss. We came up with it ourselves and verify it on Google, but it turns out that such a topic has already appeared.
What do we do when we find dozens of ready-made materials on the exact same issue? We usually assume that if we are not the first, we must give up.
The belief that because something has already been published, we shouldn't mexico rcs data deal with it is wrong. Think about it - would you rather the recipient look for answers to their questions from you or from your competition?
This will happen if they cannot be found on your website.
Therefore, remember that if a topic that is important to your target group has not yet been addressed by you, you should definitely address it.
You can of course:
expand,
filter through your own experiences,
supplement with case studies,
share your point of view on the matter, etc.
In this way, you will make the presented material absolutely unique.
Giving up without a fight on topics that have already been covered by someone else would leave very few industries for content marketing.
Meanwhile, we are still able to create new content that is still interesting to the audience. And who knows? Maybe in a few months your articles will replace those that are currently the most popular?
Content Marketing Mistake #5: BELIEVING THAT SOMEONE HAS ALREADY WRITTEN ABOUT IT, SO I CAN'T
Most often, it looks like this: we do research on topics and find an issue we want to discuss. We came up with it ourselves and verify it on Google, but it turns out that such a topic has already appeared.
What do we do when we find dozens of ready-made materials on the exact same issue? We usually assume that if we are not the first, we must give up.
The belief that because something has already been published, we shouldn't mexico rcs data deal with it is wrong. Think about it - would you rather the recipient look for answers to their questions from you or from your competition?
This will happen if they cannot be found on your website.
Therefore, remember that if a topic that is important to your target group has not yet been addressed by you, you should definitely address it.
You can of course:
expand,
filter through your own experiences,
supplement with case studies,
share your point of view on the matter, etc.
In this way, you will make the presented material absolutely unique.
Giving up without a fight on topics that have already been covered by someone else would leave very few industries for content marketing.
Meanwhile, we are still able to create new content that is still interesting to the audience. And who knows? Maybe in a few months your articles will replace those that are currently the most popular?