Page 1 of 1

How to Organize an eNPS Survey

Posted: Sun Dec 22, 2024 8:20 am
by Mimakte
Let's look at the key steps for planning, preparing, conducting, and analyzing eNPS surveys to help your organization gain valuable insights into your team and make data-driven decisions moving forward.

Clarify goals
During the preparatory stage of the eNPS assessment, it is necessary to answer the questions: “Why does our company need this? How will the survey results be used? If we find out that employees give the company 7 points, what should we do next?”

Unless there is a clear plan for how the results will be used, don’t measure loyalty just for the sake of it or because it’s trendy. Otherwise, employees will quickly realize that the surveys are just a formality.

Clarify goals

Source: shutterstock.com

Typically, the desire to measure employee loyalty singapore business mailing list is driven by a specific problem. For example, if an internal referral program is not working or the company is experiencing high employee turnover and needs to find out the reasons.

One company started implementing eNPS when the organization became difficult to control due to rapid growth. Startups often have confusion in business processes, high uncertainty, and significant workload for the team. This is exactly what was happening at this company.

The leaders wanted to get to the bottom of everything and understand:


Image


Are the staff comfortable working in a startup environment?

are the specialists ready to go and develop further with the enterprise;

what employees lack and what are their requests;

what is important for employees at the enterprise;

what employees want;

how to properly take care of staff and maintain the motivation of specialists.

Selection of survey methods
Before conducting a staff survey, you need to choose a suitable methodology for its organization. The main factors for choosing include a clear interface, data analysis capabilities, and adaptability in settings.

Tools like Testograf for HR professionals are great for this task. They allow you to conduct interviews with different types of questions, including those on employee loyalty assessment, and perform in-depth analysis of the information collected.

Selection of survey methods

Source: shutterstock.com

Working with such an online platform for assessing eNPS helps not only to determine the index indicator, but also to identify all aspects that affect it. Unlike online eNPS questionnaires or paper questionnaires, a resource for conducting surveys and research simplifies and speeds up the analysis process, and also significantly increases its accuracy by 80%.

Such a platform must meet a number of criteria:

Full automation of measurement and analysis processes
All work with eNPS in the company, including launching the survey, respondents completing it, analyzing and visualizing the results, should be automated. If HR specialists do everything manually, it will take a lot of time and financial resources. In addition, it can lead to errors.

Anonymity of eNPS surveys
The employee loyalty analysis platform should ensure complete anonymity of the survey and protection of employee data. It is important that employees feel confident and do not fear that their answers will be disclosed to management. Without a guarantee of anonymity, you can lose the trust of employees and receive insincere answers that are useless for analysis.

Gamification, simple and convenient survey completion
It is necessary that the resource for solving the problem of how to calculate eNPS turns the survey procedure into an exciting game. Employees should be able to work with the questionnaire whenever it is convenient for them.

Personalizing surveys
The selected resource should have a function for developing individual surveys, taking into account the specifics of the business, the employee profile (office - not office). After agreeing on significant points and conducting a PR campaign, the management only needs to send a signal about the launch, so that the platform automatically sends employees individual links to take surveys.

Deep analytics
The eNPS measurement methodology should provide tools for deep analytics so that business leaders can get the most out of the research. For example, the Happy Job resource has the ability to analyze comments, which are grouped in a certain order for convenience. In addition, the analysis data can be divided into topics using various filters. This allows for a detailed examination of data and responses by individual departments.