Although it may seem common since thousands of companies do this, when you know the particular characteristics of each client it becomes easier to stand out from the crowd.
Increase engagement
Using commemorative dates can increase interaction between you and your audience on social media.
We can create a WhatsApp campaign inspired by the date or encourage interaction philippines cp number through posts, ads and stories in the case of Instagram, or Telegram .
Bonus tip: Ask your audience what they would like to receive on a special date.
The best way to please someone is to know what they want, and that's why we can ask customers and followers.
Open a question box on Instagram, or create a form on Google forms and ask people to respond.
Build a relationship of loyalty
When a friend remembers our birthday or sends us something special on special dates, we build a closer relationship with them.
Likewise, these actions are also valid for brands, the more your company strives to provide the best for customers, the greater the loyalty will be.
In addition to loyalty, reciprocity will also be awakened after we use this strategy wisely.
An action like this reduces the cost of customer acquisition or “CAC”.
Boost seasonal sales
Panettone is something that sells more at Christmas, that is, it is a seasonal sale, now think about how this can be applied to your reality.
Is there anything you can do to stimulate sales on a special date?
Example: if you have software, choose a month of the year to make a specific offer, such as Black Friday , or offer a significant discount in just one period of the year.
How to use Digisac on special dates
At digisac you will find some features that help you delight customers and retain those who have already had their first contact with you.
Appointments
Schedules are useful for programming different actions on the platform, however, the most used is opening the call with a notification for the attendant.
Example:
If you want to send an offer the day before the customer's birthday, you can create the message, add files, leave internal reminders and notify the agent.