Implements similar projects for corporate clients based on the VK
Posted: Mon Jan 27, 2025 3:56 am
A representative of the VK press service said that the Russian corporate communications market, like the entire IT industry, is going through a period of transformation. " There is a growing need for convenient, functional and secure solutions for employee interaction. At the same time, the market is becoming more mature. Companies are developing a demand for integrated solutions - when a diverse set of services for communications and collaboration is available afghanistan cell phone number list in one interface. For example, mail, calendar, video and audio calls, task manager, HR services and other tools. VK Tech Teams messenger. Mass free products are still popular on the Russian market. At the same time, there is a gradual transition to specialized corporate solutions. Many companies from the Enterprise segment that care about the security of corporate data have already been actively working with Russian solutions, while others are planning the transition. In the small and medium business segment, on the one hand, they also think about data security, on the other hand, they avoid additional costs for corporate solutions. The optimal solution in this case is services provided under the SaaS model, which do not require significant costs. According to our estimates, the demand for solutions for corporate communication and employee interaction will continue to grow in 2023. The main growth driver will be the SMB client segment: companies will more actively implement corporate communication solutions that are deployed in the provider's cloud and provided using the SaaS model. The subscription payment model allows you to pay for all services with one invoice. At the same time, there are no costs for purchasing server equipment and servicing services. The number of companies that use the VK WorkSpace platform - a set of subscription communication services, including a messenger - has tripled in 2022 , " commented a representative of the VK press service .