Because it improves direct interaction with customers
Social media increases the visibility of a business, to interact with its customers
In a world where immediacy is vital, social phone number list philippines media provides an ideal platform to interact directly with your customers. Through comments, direct messages and reactions to your posts, you can resolve queries, receive feedback and establish a close relationship with your audience. This real-time interaction capability not only improves customer service , but also allows you to manage crises or problems quickly and effectively.
The closeness created through networks allows companies to show their most human and accessible side, which helps improve brand perception and, therefore, strengthen customer loyalty .
One of the great attractions of digital marketing through social media is its affordable cost . Compared to traditional advertising media, social media offers an effective and economical way to promote products and services . With minimal investment, you can reach a specific global or local audience, depending on your goals and strategies.
Additionally, social media allows for the creation of targeted advertising campaigns , meaning you can target your ads to a specific demographic, such as 18-30 year olds interested in technology or families looking for eco-friendly products. This maximises the efficiency of your investment, as you are sure to reach the right people at the right time.
On the other hand, the content formats available on social media, such as images, videos, stories or live broadcasts, offer you a range of options to present your products in a creative and attractive way. These tools help to capture the public's attention and maintain an active and dynamic presence on the platforms.