Merge and consolidate pages
Posted: Sun Dec 22, 2024 5:50 am
If you're not careful, you'll end up sending conflicting signals and possibly risk attributing ranking signals to your home page.
The noindex attribute should be used with caution when you need to solve cannibalization problems caused by low-quality content that has no inbound links and receives virtually no organic traffic; think of your blog's tag pages as an example.
Reoptimizing pages
You may often find that you have inadvertently caused cannibalization at the metadata level simply by not optimizing for keyword variants.
As an example, let's say you have an e-commerce where you sell a product in three different colors.
Time and again, it is common to see product variations with a single URL but with the same Title, the same H1 and without clearly differentiating the image captions.
In this case, you can re-optimize pages to achieve clear variations and resolve philippines number list cannibalization issues.
Working again on your internal interlacing structure
In some cases, you can help fix cannibalization issues by reworking your internal linking structure , especially when you're using exact match anchor text that points to different pages.
Reworking internal links to ensure they are properly configured to point to the right page (not a cannibalized version) can help fix these issues.
However, by itself, it is usually not enough to properly solve the problem.
Combine this approach with cleaning up pages competing for the same intent to see better results.
In cases where you find that you have two (or more) weak pages that are cannibalizing each other due to intent competition, it makes sense to merge and consolidate them into a single page.
Ultimately, you will be creating a stronger one from weaker ones.
Whereas when you have a clear main page, because a piece of content stands out, you have links pointing to it, or you already get traffic when you can identify a main page, this makes it the best approach.
It may also mean that you need to add fresh content to improve the final page and you need to make sure that 301 redirects are placed on any deleted pages or that any URLs that have changed pass any ranking signals.
Create new content focused on i
The noindex attribute should be used with caution when you need to solve cannibalization problems caused by low-quality content that has no inbound links and receives virtually no organic traffic; think of your blog's tag pages as an example.
Reoptimizing pages
You may often find that you have inadvertently caused cannibalization at the metadata level simply by not optimizing for keyword variants.
As an example, let's say you have an e-commerce where you sell a product in three different colors.
Time and again, it is common to see product variations with a single URL but with the same Title, the same H1 and without clearly differentiating the image captions.
In this case, you can re-optimize pages to achieve clear variations and resolve philippines number list cannibalization issues.
Working again on your internal interlacing structure
In some cases, you can help fix cannibalization issues by reworking your internal linking structure , especially when you're using exact match anchor text that points to different pages.
Reworking internal links to ensure they are properly configured to point to the right page (not a cannibalized version) can help fix these issues.
However, by itself, it is usually not enough to properly solve the problem.
Combine this approach with cleaning up pages competing for the same intent to see better results.
In cases where you find that you have two (or more) weak pages that are cannibalizing each other due to intent competition, it makes sense to merge and consolidate them into a single page.
Ultimately, you will be creating a stronger one from weaker ones.
Whereas when you have a clear main page, because a piece of content stands out, you have links pointing to it, or you already get traffic when you can identify a main page, this makes it the best approach.
It may also mean that you need to add fresh content to improve the final page and you need to make sure that 301 redirects are placed on any deleted pages or that any URLs that have changed pass any ranking signals.
Create new content focused on i