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So What Will Be The Benefit Of Carousel Story Ads?

Posted: Sun Dec 22, 2024 5:35 am
by mostfiz67
According to the statements made by Instagram Product Marketing Director Susan Rose ; creating multiple content in stories can already be done organically. Therefore, adapting this feature to advertising can be considered as a natural step for the development of ads.

“This new feature was something that businesses malaysia phone number example and advertisers had been requesting, considering the engagement of back-to-back organic story posts,” Susan Rose explains.

Instagram Carousel Ads Are Coming to Stories

For advertisers, these types of story ads will be a great way to increase interaction with users. Not only that, it will also provide flexibility for businesses to convey the message they want to convey in their ads. Advertisers and businesses using Instagram ads will no longer have to squeeze the messages they want to convey into a visual or short video. In addition to all this; features such as the drawing tool and adding tags used organically in Instagram stories can also be used for carousel story ads.

When viewed from a user’s perspective, the reactions and responses that are easily given to organic stories will also apply to carousel story ads. You will be able to skip the story, swipe up and interact with it if you wish, or rewind and watch the story again. In short; you will be able to easily use all the actions that Instagram users perform organically in carousel story ads.

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Instagram announced that it is actively testing this feature with advertisers like Gap and Coca Cola before opening it to all users. After the testing phase, all advertisers and businesses will be able to use this feature. There is also a sample ad type created for Gap on the Instagram Blog page!

WhatsApp , which first emerged as a personal messaging service , has come up with many updates and innovations to improve this purpose. Today, WhatsApp continues to please its users by improving itself in a very different area. This time, the service is a very useful application for SMEs in addition to personal messaging!