Is this appointment a sign of larger changes within the organization? The more you know about the new management team's situation and its strategic direction, the better you will be able to qualify your prospect's purchasing intent . To track this signal manually: on linkedin, social media, company press releases, industry news, and google alerts. Reach your prospects when they are ready to buy discover cognism an acquisition , merger or relocation when a business moves, downsizes, grows, or merges with another, b2b lead generation opportunities arise.
Take a look at: expansions mergers female number data acquisitions consolidations moving a merger, acquisition or expansion may mean you have the opportunity to extend your offering to new parts of the business. You can take advantage of existing contacts to promote your business, thereby creating new leads. Office moves can bring different needs. Do your research to find out how your offering can help. To track this signal manually: create google alerts, follow industry news, keep an eye on linkedin and press releases.
A new product or service new products and services are constantly coming onto the market, which can be signals that you need to react. If your prospect announces a new offering or their entry into a new market, it may mean they are venturing into a new field. It may also mean he will need new or different support. Can your organization help him achieve his goal? Additionally, if your prospect's competitors make an announcement, chances are your prospect will want to respond, and quickly.