In Brazil it recently launched a project to promote the Palmeiras jersey, of which it is a supplier. Find out more below! PUMA COMMERCE PROJECT LIVE ON YOUTUBE As the supplier of Palmeiras' kits, Puma has created a project to advertise the club's shirts through the live broadcast of matches on YouTube of the Campeonato Paulista 2023, a competition of which it is a sponsor.
In the same tournament, during the matches of other clubs, taiwan whatsapp Puma announced its football boots. The main goal of the brand was to create an emotional connection with football fans. In addition, the company aimed to position itself strongly with Generation Z. Ultimately, all this effort was, of course, aimed at increasing conversions.
The company wanted to sell more jerseys and football boots, among other products, by increasing its presence in the state of São Paulo. To do so, it used two Google solutions. Keep reading! SOLUTIONS Puma used two Google solutions to promote the Palmeiras jersey and the brand's boots in 14 matches of the Paulistão 2023.
In the same tournament, during the
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