7. Outsource Your Weaknesses
This one is all about focus. Look for opportunities to outsource every possible part of your business creation that you can. Obviously, you don’t want someone else planning your goals, roadmap, or telling you 100% what your product or service should look like. Though my free blog planner bundle should help with that.
The point here is that you need to be doing what you do best. While it would be great if you could code your own website to test out your digital service idea, if you don’t already command a knowledge of developing, you’re looking at a few months of dedicated learning time just to get to the point where you’ll be able to understand the basics.
"Focus on doing only what you do best. Outsource the rest."
Click To Post on
I’m a huge advocate of utilizing skilled freelancers to help speed up and streamline my business processes. Websites like Upwork, Fiverr, and plenty of other sites focused on specific niches like blogging jobs, freelance jobs, remote jobs and work from home jobs have become integral (and affordable) resources for me to outsource some work to. If you albania phone number database to learn more about leveraging these sites to your benefit—or even land one of these gigs to generate a little side income, check out this helpful online freelancer guide that’s all about making yourself as attractive as possible.
An alternative to freelancers would be bringing in a partner, full-time employee, or part-time help on a freelance contract from a person who can complement your skills and abilities. When I got started with my last business, Case Escape, my partner Matt was an awesome complement to my abilities. He possessed a much stronger ability for personal selling than myself. Given the nature of that product, it took a lot of time on the phone and in-person meeting with potential clients. Because he was talented at this aspect of the business, it freed me up to work on scaling our digital content and bringing in targeted sales leads.
8. Actively Seek Objective Feedback
Your goal is to build a product or service that provides value to people. It does no good to build something that nobody wants (I’ve done that).
One of the biggest luxuries you’re afforded by deciding to start a business and test the viability of your new company before leaving your day job, is that you can take the time you need to talk to people in your community and get ample feedback.
This is a crucial step in evaluating any side business, because you have such a limited amount of free time to work with, that you don’t want to waste it on something without a serious growth potential.
It’s important that you seek unbiased, outside feedback to make sure you’re building something that’s actually marketable. Do this from day one and never stop. Your mom and close friends likely do not constitute ‘unbiased’ feedback.