How Klaviyo's SMS Pricing Works
Klaviyo uses a credit system for SMS messages. This is the most important part to remember. A credit is a unit of measurement. It is not a fixed price. The number of credits a message uses depends on many things. It depends on the country you are sending to. It also depends on the length of your message. Sending a message in the United States costs one credit. This is for a standard text message. Sending a message to other countries can cost more. This is because of different carrier fees. You must also think about message length. A long message might use two or three credits. This is because it gets split into smaller parts. The cost is not based on a flat fee. It changes based on your use. You buy a set number of credits each month. This is your plan.
The Different Pricing Plans
Klaviyo offers different plans. These plans are designed for various business sizes. There is a plan for everyone. Small businesses can start with a lower credit plan. This helps them manage their costs. Larger businesses can choose a higher credit plan. This gives them more messages to send. The plans are flexible. You can change your plan as your business grows. When you sign up, you get to choose a plan. The plans are usually based on how many contacts you have. The more contacts you have, the more you might need to spend. The cost per credit gets lower as you buy more. So, bigger plans are more cost-effective.
How to Calculate Your Cost
Calculating your cost is simple. First, you need to know your number of subscribers. Let's say you have 1,000 subscribers. You plan to send them two messages a month. This means you will send 2,000 messages. If each message is one credit, you need 2,000 credits. Klaviyo has a pricing calculator. This tool is very helpful. It lets you put in your numbers. Then, it tells you which plan is best for you. It also shows you the price. The calculator is a great way to start. It helps you see your potential costs. You can test different scenarios. This makes budgeting easy and predictable.
Extra Costs to Consider
There are a few extra things to consider. You might go over your credit limit. This happens sometimes. If it does, Klaviyo charges you for the extra credits. This is called overage. The cost for overage credits is often higher. So, it is smart to choose a plan that fits your needs. You do not want to go over your limit often. Also, some features might have extra costs. This could be for a specific type of message. For example, a picture message costs more credits. It is good to read all the details of your plan. This helps you avoid any surprises.