Interviewing for a job in digital marketing - our tips and experiences

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If you were expecting advice on how to get rid of that heaviness in your stomach and sweaty hands before a job interview - we will have to disappoint you. We still haven't found a cure for stage fright, and if we do, we'll let you know right away. We offer, what foreigners would say, the "next best thing" - we will share with you our experiences and advice when it comes to interviewing for a job in the field of digital marketing.

How the conversation will go largely depends on the interviewer and his preferences. The interviewer is usually your future colleague or supervisor. Your interlocutor probably already has a rough idea of ​​what kind of person he wants to see in a certain position. Therefore, subjectivity is inevitable in such situations . Even if "on paper" you are the perfect candidate for a given position, the subjective feeling of the interviewer will have a decisive influence on the final choice. All in all - there are many variables that you cannot special lead control. You cannot like everyone, nor will everyone like you (it is very important that the "love is mutual", that is, that you also like potential future colleagues and the atmosphere in the team). Don't even waste time on what you can't control, but focus all your energy on designing your performance.

Yes, it's time to strategize. This time you are promoting YOURSELF. The way you promote yourself can be the first insight into your marketing skills . You know all the information about the product (yourself), you know what your goal is and who your target group is . Take action!

The first concrete advice would be to prepare a portfolio . Nothing will speak for you more and better than previous business achievements. Many employers even mention that they will not consider applications without a portfolio. Therefore, a high-quality portfolio (along with a CV) is in most cases a ticket to an interview. If you've been invited to an interview, your portfolio has probably already received positive feedback. However, before the conversation itself, we suggest you go through it again and think about which client or which campaign you want to highlight during the conversation. If you have started working on a new project in the meantime, feel free to mention it (and update your portfolio regularly).