KPIs for websites
The website is one of the most important touch points of a brand as it is possible to connect with the target audience, analyze their purchasing behaviors, communicate the company mission and vision but above all "showcase" the products offered.
Selecting the right KPIs is essential to monitor the progress of online performance and collect as much detailed information as possible. Let's look specifically at two important KPIs.
Number and type of visitors danish mobile numbers will allow you to understand how many visitors you receive weekly, monthly and annually. But also how many new visitors you have compared to recurring ones.
is a KPI that indicates the number of people who have read that content. Connected to the average time, it indicates how long that content on the page has been read (if it is more than 3 minutes , it means that the public particularly appreciates that product).
KPI for newsletters
Emails are among the most used communication tools in the world. In fact, research states that in 2025, more than 4.5 billion people will use emails for personal and work purposes and to stay informed about the brands they feel closest to.
So analyzing user behavior is essential. Let's look specifically at 2 KPIs.
Open Rate or Opening Rate indicates how many times the email has been opened by subscribers.
CTR or Click Trough Rate indicates how many times that link, inside the email, has been clicked.
Thanks to this percentage you can understand the engagement rate of your emails. How effective is the CTA? How many people are interested in the topic you propose.