The most important thing for an online store is to achieve its positioning on the web . As we understand that it is not an easy task, we will give you 24 tips that will make your tasks more effective. The most important thing is to start from predefined objectives that correspond to the essence of the brand.
Create different descriptions of your products, try to ensure that the texts in the categories and on the tabs do not coincide or repeat themselves.
Optimize the internal search engine, the more accessible the experience is for the user, the more they will know about your brand and your products.
Provoke your users, make them generate content about your products and services, a contest can be a great help to make generated content happen.
The page should load quickly, nobody wants to french mobile numbers waste time. ' Quick and easy ' should be the shopping experience on your website .
Internal links will always be a beneficial strategy, apply internal linking correctly and retain your visitors for as long as possible.
You must enable your website for all types of devices, there are no excuses.
The best SEO tactic is to make the user experience simple, fast, organic and intuitive, do not complicate things, the customer is always right.
If you have an iconic product that is out of stock but still generates the most traffic, cross-sell it, take advantage of it, recycle it.
Implement the payment system through mobile devices, optimize and innovate.
Show yourself as a secure website using https, the most famous search engine will prioritize or promote those websites that comply with traditional security protocols.
Your landing pages must be in optimal condition for long tail keywords .
Check the links , a broken link leaves a lot to be desired.
Always work with a URL system that is intelligible, human-friendly, and easy to index.
Value every click, use attractive < meta description > for SERPs .
Social bookmarking will drive traffic to your website , no waste.
Category descriptions will allow you to run SEM campaigns, generate more web traffic and therefore position by product type.
An < H1 > is enough. Don't overdo it or overuse resources.
Fine print everywhere, NO . No repeated legal clauses or pop-up tabs.
Usability is the new and main SEO strategy , along with the oft-repeated advice ' think like a user '. There's not much to say about it.
Google 's keyword planner tool will help you identify the articles with the highest search volume.
Another great tool is the breadcrumb , which will improve navigation, but as always, don't overdo it.
Copyscape will be your watchdog and ally, with one click you will know if your content has been taken over.
Using keywords with premature search-intent will help you reach the most undecided or those in the awareness phase .
Use strategies even for images, focusing for example on branding of names and alts.