View details> In fact, Alibaba paid more attention to merchants in its early years. "Focusing on merchants and ignoring users" was even seen as Alibaba's inherent gene. However, Alibaba is now emphasizing the importance of users while regaining its low-price strategy. It has used its own experience to interpret the law that e-commerce should pay more attention to users. JD.com has also repeatedly emphasized the importance of users in the process of going all out to promote its low-price strategy. On the 28th, JD.com founder Liu Qiangdong issued a letter to all employees announcing the upgrade of JD.
com's corporate culture hard work, responsibility, gratitude, and integrity. Customer kazakhstan phone number directory first has always been used and put first. As a rising star in e-commerce, Pinduoduo has emphasized the importance of users since its establishment. Whether it is the simple and direct "10 billion subsidies" it launched or the "refund only" model that sounds very ruthless, it shows a fact: Pinduoduo cares more about users than merchants. As the latter, Pinduoduo was able to "take food from the tiger's mouth" of other e-commerce platforms and develop rapidly.
Paying attention to users is undoubtedly one of the secrets. This is also the true practice of the concept of "turning capitalism in reverse" proposed by Pinduoduo's founder in his early years. At the end of last year, Taobao and JD.com also launched the "refund only" service; at the beginning of this year, Douyin e-commerce also launched a quick refund service after delivery for all small stores on the Douyin platform; Kuaishou e-commerce also upgraded the refund function after the merchant agrees to refuse to accept at about the same time. So far, "refund only" has become the standard of the e-commerce industry.