Sales Techniques - Follow Up with Automated Close Workflow

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Offer limited-time discounts or access to exclusive benefits if they make a purchase decision ASAP. For example, you might offer an implementation or onboarding package for free if they sign up today.
Make sure you take an ethical approach to this sales technique, and never use fake urgency to push a prospect into buying. As Matt Little, our friend from Festoon House, says, “Make sure the urgency you create is aligned with your customer's needs.” In other words, don’t spin urgency out of thin air. Have a legit purpose for it.
9. Follow Up and Stay in Touch
What happens after a customer buys from you? Hopefully, you work hard to provide them with quality customer service, so they love every second they spend supporting your company.

The easiest way to do this is to reach out to existing customers from time to time (and not just to see if they want to buy something else). If you stay in touch with customers—even when there's no immediate sale on the horizon—you’ll earn their trust.

Here are some ways to keep following up after the sale:

Offer proactive service. Ryan McKenzie from Tru Earth sweden telegram data shared this: “By regularly reaching out to clients, anticipating their needs, and providing them with exclusive offers or insights, I foster loyalty, which often leads to future sales conversations.”
Ask if they have any referrals. When your customers are happy, they’ll be more likely to refer their friends. But giving them that extra nudge is a great way to get more referrals.
Offer relevant cross-sells or upsells. Of course, only do this when it makes sense for their business and needs.
This is an effective sales technique mainly because it’s so simple—and it gets you a helluva lot of ROI for your efforts. You can even automate your follow-up messages with a CRM like Close.

Better Sales Techniques = More Sales
If your current sales are stagnating or you’re finding deals are taking longer to close, it might be time to try out some new techniques.

Word to the wise: Don’t try to implement all these techniques at once. You’ll end up frustrated. Instead, pick one or two that feel good and give them a try. Maybe spend a bit more time researching leads or make a concerted effort to talk a little less and use active listening.

Whichever sales technique you choose to implement, make sure to use the right tools to supercharge your sales process even more.