keyword planner conversion statistics

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Additionally, you'll see these same metrics broken down at the keyword level:

ad group
Notice how the click and open estimates are much more accurate? That’s because the data is based on a maximum CPC of $2, here. Notice how those numbers change when we change the maximum CPC to $1?

google keyword planner ads
Be careful not to take the number of clicks as an estimate of organic traffic. We are making forecasts for a PPC campaign here.

Nobody likes to waste money. But the reality is that it’s not uncommon for Google Ads campaigns to cost you money when negative keywords aren’t identified correctly.

For those of you who don’t know what a negative uruguay telegram number database keyword is, you should interpret it as the exact opposite of a keyword you’re targeting. It’s a search term that prevents your ad from showing up when someone searches for it, rather than a term that triggers the ad.

You might think that Keyword Planner should only be used to find the keywords you want to use for your ads, but that’s not the case. If you go back to our “wedding dresses” example, you’ll see that the keyword suggestions return terms like “bohemian wedding dresses.”
But what if you don’t sell that type of dress? It’s simple! You add it to your campaign as a negative keyword to prevent your ads from appearing for that term.

This is a manual process, but it’s an effective way to ensure you’re not wasting money on a campaign before it even launches.