Web analytics and website launch

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After you have a selling website made, web analytics systems are connected to it (resources that provide data on user behavior on websites (including competitors). These can be Google Analytics, Yandex.Metrica, Clicky.com and other services. Developers test the website, find and fix errors, shortcomings, technical problems. This work can take several days, after which the website is ready for launch.

Creating an adaptive version of the site for mobile devices
The site will look different on a computer screen, smartphone, and tablet. At this stage, developers adapt the finished version of the Internet resource to all devices, check whether dental email list fonts and graphic elements are displayed correctly on a small screen, and how quickly the mobile version loads.

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Technical support and attracting traffic to the site
So, the work is almost done, your site is ready and freely available. Next, the developers register the new resource in the main search engines: Yandex, Google, Mail and move on to the final stage of the entire process - external SEO optimization of the site and attracting traffic.

External SEO optimization is an increase in the number of links to your Internet resource from other portals. The more web resources link to you, the better. This method will help the site rise to higher positions in search engine results. But you need to be careful and not allow a "link explosion".

Attracting traffic to the site

And the higher your page is in search results, the more traffic you will be able to attract. Website technical support consists of a quick response to possible failures and their prompt elimination.


11 Rules for Creating the Perfect Selling Website
You have learned that you can order a website, or you can make it yourself and successfully manage it. Next, we will consider various nuances in working with a real selling site. Here are some tips:

One page should contain one product and one goal.

Each element, each word should work to solve one problem, hit a single target. It is not worth indicating, for example, massage and cosmetology services in one landing page. A person who came to the page looking for a massage therapist may not need a cosmetologist at all, and some of the information will be useless to him. If you want to make several offers, it would be much better to create a multi-landing page, the content of which changes in accordance with the user's request.

A landing page is not a page of an Internet resource, but a full-fledged website

Sometimes people make the mistake of thinking that it is possible to develop a website's main page in the landing format. This is not true. Users are unlikely to appreciate this approach and will most likely simply pass by such a web platform.

The site must be responsive

If earlier people visited Internet resources only on a computer, now about half of the traffic comes from smartphones. Therefore, it would be a big mistake to miss this moment.

The texts are shorter, the wording is more precise

When a user lands on a page, they visually evaluate its content within 5-7 seconds and decide whether the resource is right for them, whether it is useful, and whether it has a relevant sales offer. Don't list all the benefits in the title at once, leave the most striking ones. Once interested, a person will read all the other information and buy the product. For example: "Only fresh products. Low prices. Discount on your first order" is a bad option. "Place an order today and get a 20% discount" is better.

Loading speed is important to customers

Mobile Internet does not work equally fast in every part of the country. If you go to the site from a smartphone, the pages may load too slowly, the user simply will not wait and will close the tab. This nuance concerns the content management system CMS, where you choose the hosting yourself, while the designers work quite quickly.