Let’s imagine I’ve come across something I like and want to purchase immediately.

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yamim222
Posts: 17
Joined: Sun Dec 22, 2024 4:27 am

Let’s imagine I’ve come across something I like and want to purchase immediately.

Post by yamim222 »

The tags in the descriptions or the images will sometimes send me straight to a store.

However, a button at the bottom of the page will take me directly to a store as well.

store button



I’m definitely in the market for a new hairdryer.

how to buy a hairdryer in Xiaohongshu

It’s in my favorite color too.

I can add this item to my cart and then check the cart’s contents.

Xiaohongshu cart

As you can see, my cart already oman number for whatsapp contains a few pairs of shoes I added while browsing earlier today.

I select them all and then move on to the payment page where I could make the purchase right here and now if…I only had my details filled out.

checkout page in Xiaohongshu

Image

If I had all my information entered and ready to go, making the purchase would be so quick and easy.

One of the things I love about all Chinese shopping apps is how easy it is to pay.

I don’t have to go through the hassle of entering credit card numbers or trying to remember that password I’ve (yet again) forgotten. I would just use the Alipay or the WeChat pay I already have on my phone.

From talking to Chinese users who regularly use Xiaohongshu, some will make purchases through the app, and others won’t.

Instead, users will use Xiaohongshu to browse and find the items they want to buy, and then make the purchase on Taobao, TMall, or whatever app they normally use. The reasons for this:

People are just more familiar with making purchases on Taobao and TMall.
More stores so they can compare prices.
They have the brand’s official shop.
You can accumulate VIP points.


Posting Content

Xiaohongshu really wants all of its users active and posting frequently.

The big red plus symbol at the bottom of the page is inviting users to keep the new content coming.

The big red plus symbol

Let’s click it and see what happens.

the photo roll opens up after clicking red plus button
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