Does the Super Bowl boost sales?

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But we don't want to imbue that last word with a negative connotation.

On the contrary.

From a marketing perspective, the Super Bowl is one of the most exciting and lucrative events in the world.

Interesting buying patterns are revealed in the afghanistan telegram number database lead-up to the game and are worthy of study.

It is undeniable that for any marketer this event translates into a master class in marketing, sales, purchasing habits and advertising.

And for hundreds of entrepreneurs, the Super Bowl represents a real gold mine.

Broadly speaking, it is a feast of traditions, fraternity and, of course, spending and consumption that often defy logic and convention.






We'll tell you something: not only does it shoot them, but it does so at meteoric speed.

Let's get back to the data.

Shelle Santana, a consumer behavior expert and former marketing executive at American Express , said on an episode of the Harvard Business Review (HBR) podcast , “Cold Call”:

Super Bowl



Figures from Numerator, a renowned technology and data company, corroborate this:

“75% of Super Bowl viewers planned to purchase chips” to eat on this festive Sunday.



What sells the most before the Super Bowl