How: adequate automatic usability analysis services have not yet been invented, so you will have to act manually. First, evaluate the page for the presence of basic functionality. This takes from 20-30 minutes to several hours. Our usability checklist for independent audit will help speed up the process . Then go to similarly netherlands telegram database themed pages of 3-7 competitors and check them by the same parameters, as well as additional useful functionality that you do not have (the presence of important filters, calculators, portfolio, etc.). First of all, add basic functionality to the page and only then, if there are funds for development, you can add additional ones.
Step 5. Writing Ads
What we analyze:
how to structure ads;
what figures and facts are mentioned;
what creatives are used.
Why: To create an ad that is informative, honest and appealing to people.
How:
1. Manually. To find search ads, enter your main queries in Yandex, and then click on the inconspicuous link "Show only commercial offers."
How Competitors Help Your Advertising Campaign: Where, When, and Why to Analyze Competitors
what advantages do competitors point out;
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