Discuss Data

This campaign was used to once again promote the Ibiza model, the best-selling car in the company's history, playing on the idea that while many people have dreamed of the possibility of teleporting to avoid long journeys, few have considered the valuable experiences and moments that would be lost ...

By Javier Rocamora
LThe Tuenti brand started out as a social network, eventually becoming one of the most popular in Spain at the time, but its success did not last forever, and its inability to compete with rivals such as Twitter or Facebook led it to reinvent itself and become a telephone operator ...

By Noelia Fraguela
Marketing4ecommerce Content Manager
TWe have all experienced that moment of uncertainty when we have already chosen the area in which we want to train, but the wide range of courses, masters or specializations on offer overwhelms us when it comes to making a decision. Which one ...

<r>The OnlyFans phenomenon has given rise to a whole series of reactions from different media and people. There are voices that argue that we do not all see the world in the same way, and that it is not entirely ethical to judge the decision of the creators of the platform, explaining that it is a ...

And obviously, if we are talking about channels through which to reach the customer, TikTok could not be missing, which seems to want to overtake Amazon or become something similar in the future. However, among professionals in the sector, questions have arisen that have been thrown into the air: Is ...

Therefore, it is essential to be clear about the audience or type of customer we want to target with our product. For example, we could say that Meetic , a web platform for singles, would focus all its marketing strategies on reaching that target audience and therefore would not join forces to reach ...

Now that you know what SEO for Black Friday is and its potential, let's see what actions you should take to apply it to your project.

First let's validate if it makes sense.

Black Friday Keyword Research
As we have seen in the previous case, you should analyze whether your product categories have ...

Within Inbound Marketing, lead nurturing is one of the parts that allows the most versatility, although it is not exempt from the aforementioned risks of abandonment and/or trollification. Although traditionally e-mail has been (and continues to be) the most used means of communication, social ...

Research Stage: Once the previous stage has been reached, the customer analyzes and compares different options to try to satisfy their need or desire. To do this, they can consult reviews, compare prices or look for more specific information about a product or service.
Consideration stage: Now, the ...

Before launching a campaign, it is important to set clear and measurable goals. This will help you determine whether the campaign has been a success or a failure.
Track revenue and expenses: It is important to track campaign revenue and expenses thoroughly to accurately calculate ROI.
Compare ROI ...